Wren Kitchens are the UK’s largest kitchens supplier with over 100 stores nationwide. As of 2019, they embarked on a full refurbishment plan of existing stores as well as opening a further 25 stores by 2021.
Wren being a forward thinking company, really want to show off their products and create an engaging, high end feel throughout all of their showrooms.
Firstly, Wren wanted to move away from traditional vinyl and printed signage. This was down to cost and wastage of continuously having to change their in-store signage. Secondly, they were looking for ways of showing off their extensive product ranges and offers within each showroom on high impact custom LED displays.
Wren were looking for a digital partner to help consult on their digitals displays and layout with it being a new venture, it was important to make sure feature walls and supplementary video walls were in the correct places for store flow.
We have helped create custom ‘Welcome Walls’ 1.5m x 2m throughout the Wren estate, as well as multi area LED video walls in each new or refurbished showroom location. These range from singular hanging displays, to custom inlayed video walls, and triggered content walls. Externally we have various sized signage, replacing light-boxes. Culminating in two 6 x 4m LED signs at their Warrington site, that are believed to be the largest LED shop front signage in the UK. Engaging video content featuring high resolution supplier and custom content helps customers visualise their next kitchen. All controlled via head office.